Google’s Big Fat Search Overhaul: Just Doing What Google Does

Posted by on Mar 16th, 2012 and filed under Internet. You can follow any responses to this entry through the RSS 2.0. You can skip to the end and leave a response. Pinging is currently not allowed. | Viewed 830 times.


Google is rumored to be at work on new technologies and methodologies that could significantly alter the way consumers search on the Internet, as well as how brands can expect to see their ads displayed. More emphasis will be placed on semantic search, a process that takes into account the meaning of the search term inputted rather than merely recognizing keywords. Google reportedly is planning to more deeply meld its algorithmic approach to search with semantic search capabilities. The end result will be a search page that includes not only links, but also facts — and possibly direct answers to queries.

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