Today’s enterprises are clamoring for software applications that run in a wide variety of environments — everything from physical to virtual to cloud. If you are a software vendor, how do you make it easy to give them what they want? You could hand customers your software on a CD and let them figure it out. However, in this environment, independent software vendors that find ways to help their customers get where they need to go earn big dividends in terms of market adoption and revenue.
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